Sergio Iacobucci

Sergio Iacobucci

Sergio Iacobucci is the senior director of commerce marketing at Coveo, a leader in AI platforms that transform digital experiences with intelligent search, recommendations, 1:1 personalization, and merchandising. Over his 10 year career in commerce, Sergio has advised some of the largest brands in the world. In his current role, Sergio spends his time keeping up to date on the latest trends and educating the market on how to boost KPIs.

The Evolution of AI in Retail and Why it’s Only the Beginning

Artificial intelligence is no stranger to the retail industry. Amazon.com was an early adopter of AI, leveraging it more than two decades ago to provide online shoppers with fairly rudimentary product recommendations. The use of AI in retail has advanced substantially since then and is now an important staple for brands’ e-commerce technology stacks, driving…