Joyce Mueller

Joyce Mueller

Joyce Mueller is director, retail solutions at SADA and was formerly Head of Customer Engineering at Google Cloud. She helps the world’s leading retailers transform their businesses with data and technology. Joyce believes in a steady, diligent approach to digital transformation that focuses on creating new revenue streams, driving greater operational efficiency, and building better connections with customers.

October 2, 2023 The Future of Shopping is Social: How Cloud-Based Social Commerce is Redefining the Buyer Journey

The shopping experience has always been a social activity. From the agoras of ancient Greece to the 1980s mega malls, people have rarely shopped alone. However, in recent times, the surge in e-commerce has altered the landscape, making the process of purchasing concert tickets, fashion, and travel less social. It can be cumbersome to reach…