Jay Wolff

Jay Wolff

Jay Wolff serves as chief revenue officer at KERV Interactive, leading global revenue and partnerships, in addition to being the executive vice president of 212 NYC, New York’s leading organization for the digital advertising industry.

Jay’s expertise in revenue and partner growth in the advertising industry spans 19 years. Most recently, Jay served as CRO of Varick Media, and Chief Growth Officer at Boostr, the first end-to-end SaaS revenue management system for media companies. Previously, as Regional Vice President of SambaTV, Wolff built the revenue organization and East Coast market from the ground up.

October 2, 2023 The Future of Shoppable Video Ads is Here: Embracing Active Attention

In the ever-evolving business of marketing, one thing has become clear: the era of passive metrics is over. As advertisers navigate this dynamic new world, the deprecation of cookies — a change that holds seismic implications — is at the forefront of the transformation. The looming loss of cookies has, without question, paved the way…